Assessing The Impact Of Social Media Addiction On Reading Patterns: A Study Of Riphah International University Students

Abstract

The goal of this Investigation is to look at the connection between pupils at Riphah International University's reading habits and social media addiction. Using a quantitative approach, the study selected 350 participants from Riphah International University by using random sampling methods. In order to gather data, analysis were conducted to evaluate reading and social media habits. Results show that reading habits among students at Riphah International University are significantly correlated with social media addiction. Greater degrees of social media addiction have been associated with decreased reading engagement. It may be possible for governments and educational institutions to decide what steps are required to encourage students to utilize social media in a healthy way by understanding how social media addiction influences reading habits. Plans that support social media usage in moderation and foster a culture of reading can be developed with the aid of this knowledge. This study broadens the body of research by examining the consequences of social media addiction on university students' reading habits and sheds light on the potential drawbacks of excessive social media use for academic purposes. The results highlight how crucial it is to treat social media addiction within the context of initiatives aimed at encouraging youth to engage in academic and intellectual endeavors.